AN IMPOSSIBLE PROJECT

NORTH AMERICAN PREMIERE | After Polaroid acknowledges the ascendancy of digital and announces it would shut down its last factory in 2008, eccentric Austrian scientist Dr. Florian Kaps becomes a man with a mission: to replicate the company’s famously complicated formula and revive interest in instant photography. But passion alone can’t make up for a lack of business acumen. Banding with other admirers of the analog past, he attempts to pull off the seemingly impossible—and make the world fall in love with real things again. 

Watch an exclusive pre-recorded Q&A with Director Jens Meure and Subject Florian Kaps.